Direct Marketing Flyer - Cleaning Talk - Professional Cleaning and Restoration Forum

Silverdot · 08-25-2009, 02:19 AM

I just made my first revised flyer. The first flyer was a joke after I read some of the information on this forum. I'm just starting out so don't mind the price points. I had to make it small in order to fit 3 on a page. Marketing budget is non existent. What do you think about this flyer as far as design?

What would you change or do different?

Thanks for your input.

chris francis · 08-25-2009, 03:13 AM

Your flyer looks good but need some thing here one I use.

Silverdot · 08-25-2009, 10:00 PM

Ya I know I'm still trying to find the right combo. Plus I have to fit 3 on a page. Thanks though. A lot of information on yours. Eventually I'll be able to able to mass produce a quality flyer like yours.

What is mine missing?

chris francis · 08-25-2009, 11:41 PM

One is call to arms or catch something like "does your house need bath?" then you give short sales speach.

Silverdot · 08-26-2009, 02:07 AM

Ya i tried to throw that in there creatively with "we clean so you don't have to." I was just thinking about what I say when I have to clean. I always so i don't want to or try to get my wife too. Good point though.

chris francis · 08-26-2009, 05:34 AM

Quote:

Originally Posted by Silverdot

Ya i tried to throw that in there creatively with "we clean so you don't have to." I was just thinking about what I say when I have to clean. I always so i don't want to or try to get my wife too. Good point though.

some thing are you tired house work call today to have clean tomorrow

Silverdot · 09-01-2009, 12:02 AM

"Call today, clean tomorrow" good idea.

I've also found that I can put 3 fliers onto one piece of paper. I have NO money for advertising, so I print the pages out with my apartment printer and use their paper.

Do you think people are more likely to read a big flyer or a small one with a coupon like you would get in Valpak?

Do you go door to door and put a flier on every door, or just post them up around apartment mailboxes, pools, exercise rooms etc. ?

I'm just trying to find the best way to distribute my fliers since i have limited resources, I want to use them wisely.

chris francis · 09-01-2009, 03:29 AM

Quote:

Originally Posted by Silverdot

"Call today, clean tomorrow" good idea.

I've also found that I can put 3 fliers onto one piece of paper. I have NO money for advertising, so I print the pages out with my apartment printer and use their paper.

Do you think people are more likely to read a big flyer or a small one with a coupon like you would get in Valpak?

Do you go door to door and put a flier on every door, or just post them up around apartment mailboxes, pools, exercise rooms etc. ?
I'm just trying to find the best way to distribute my fliers since i have limited resources, I want to use them wisely.

I would do door to door, pool, apartment mail box and apartment rental office.

Silverdot · 09-01-2009, 08:48 PM

I'm not an actual business though, just an individual offering services. Would you really bust in the rental office and say you clean apartments? What if you do and they say don't post your fliers either?

chris francis · 09-02-2009, 02:32 AM

Silverdat do you have lics and insurance? if you answer yes to this question then you actual business if you answer no then you need to get yourself that stuff start cleaning like big time cleaning service.

Silverdot · 09-02-2009, 11:22 PM

It's really a time issue for me. I have a normal 8-5. It makes no sense to have lisc and insurance when I only do 2-3 jobs a week.

FCPWLLC · 09-12-2009, 02:32 PM

Quote:

Originally Posted by Silverdot

It's really a time issue for me. I have a normal 8-5. It makes no sense to have lisc and insurance when I only do 2-3 jobs a week.

Are you serious? It makes all the sense in the world to have a license if it is a LAW in your area. The insurance, well that makes sense if you want to be protected against any damage you might do.

SanitarySpecialist · 10-05-2009, 02:28 PM

Quote:

Originally Posted by Silverdot

I just made my first revised flyer. The first flyer was a joke after I read some of the information on this forum. I'm just starting out so don't mind the price points. I had to make it small in order to fit 3 on a page. Marketing budget is non existent. What do you think about this flyer as far as design?

What would you change or do different?

Thanks for your input.

$50... ANY HOUSE!!!!????? OH nooooooooo.... nooooooooo!!!!!!!!!!!!

Oh wow... ohhh wow - THAT is like keeping a cyanide pill on your tongue as a hobby and trying not to break it 24 hours a day. You should be charging almost $50 an hour for your work, you're going to end up giving your serves away (I know it is tempting just to start making money) but $50 a home will equate to LESS than minimum wage when you start getting calls from rich homeowners with 5,000 square foot homes! Yikes.

I make $30 an hour for homes and $60 an hour commercial... re-think your flyer, just my opinion. I think we've all been there though, begging people to hire us and giving away our time and labor for next to nothing. DON'T devalue your work, take pride in it, and make people treat you AS A PROFESSIONAL!

SanitarySpecialist · 10-05-2009, 02:37 PM

Quote:

Originally Posted by FCPWLLC

Are you serious? It makes all the sense in the world to have a license if it is a LAW in your area. The insurance, well that makes sense if you want to be protected against any damage you might do.

HOW TRUE! Not just any damage he might do... but damage he might be accused of! People are resentful mean and are first to blame a home cleaner when they simply misplace something and can't find it - I have seen it happen!

Also... in stead of printing at home, it is M-U-C-H smarter to outsource your printing to a company, such as Vistaprint.com, PS Print, Uprinting, Gotprint etc. Buying your own paper and ink for ANYTHING over 20 pieces of paper (let alone 500 or over 1,000!) is SO expensive if you try to do it at home. I also don't advocate doing it as work as many members here mention they do - it's not worth losing your primary income over and looking over your shoulder and doing wrong by your company just to save a few dollars.

Cat · 10-17-2009, 05:46 PM

$50 per house (regardless of size) and $20 off the first cleaning.

Hmmmm..... So if the house happens to be 2,700 - 3,500 square feet, you'd clean it for $30?

I doubt you will receive any calls. People are leery of such low prices, believe it or not. Why would they have you in their homes? Many folks would think you simply want to gain entry so that you can steal.

You'd actually get more business if you increased your prices to a professional level.

This is not even believable.

SanitarySpecialist · 10-18-2009, 08:37 AM

Quote:

Originally Posted by Cat

$50 per house (regardless of size) and $20 off the first cleaning.

Hmmmm..... So if the house happens to be 2,700 - 3,500 square feet, you'd clean it for $30?

I doubt you will receive any calls. People are leery of such low prices, believe it or not. Why would they have you in their homes? Many folks would think you simply want to gain entry so that you can steal.

You'd actually get more business if you increased your prices to a professional level.

This is not even believable.

(exhales) THANK you! Thats what I was saying above... we need to all act as, and demand treatment as, professionals.

tempy · 09-15-2010, 06:57 AM

Quote:

Originally Posted by SanitarySpecialist

Also... in stead of printing at home, it is M-U-C-H smarter to outsource your printing to a company, such as Vistaprint.com, PS Print, Uprinting, Gotprint etc. Buying your own paper and ink for ANYTHING over 20 pieces of paper (let alone 500 or over 1,000!) is SO expensive if you try to do it at home. I also don't advocate doing it as work as many members here mention they do - it's not worth losing your primary income over and looking over your shoulder and doing wrong by your company just to save a few dollars.

This is silly. I can print 100,000 flyers from my house for less than $200. You can find a real printer for less than $100, hell I found mine for $10. Don't use those disposable cheap things they're calling printers. You're suppose to be a business, buy the heavy duty stuff.