What are your thoughts? - Cleaning Talk - Professional Cleaning and Restoration Forum

bluefish · 07-08-2010, 02:08 PM

Considering buying a business card sized add on the bottom of another companies door hanger. I can do a run of 2500 or 5000. What do you guys think this would be worth?

imadam · 08-17-2010, 06:00 AM

sounds like a bad idea. sneaky and if you're doing that sneaky what else are you doing that you shouldn't be?

also your site says planning savings through november? it's august?

bluefish · 08-18-2010, 12:35 PM

Either your confused by my post or I'm confused by your answer.
What's sneaky about buying ad spots on door hangers?

I'm aware that my site says through November. It's because we're offering saving through November.

jaycar · 08-19-2010, 01:19 AM

Go for it as long as there's no other companies in competition with your business those things are ok to do I reckon. As far as price goes, I wouldn't have a clue

tempy · 09-15-2010, 05:04 AM

This is a bad idea. Multiflyers give a very bad rate of return. Say if you were getting a return rate of 0.008 percent from a single flyer where you're paying 10 to 18 cents per flyer. You can expect that to drop below 0.001 percent. Most likely you're being charged somewhere around $0.03 to $0.05.. maybe if you're lucky and getting an introductory price of $0.01. Even though you're going to be on 10,000 flyers, the best case scenario it's costing you $100 to get 1 customer. Where as if you did a normal distribution for 100 bucks, you should be paying for 1,000 flyers. Which on a worst cause scenario of 0.003 percent return, you should get 3 customers. Of course, your statistics can change based on your flyer, time of year, competition, random chance, etc, but your average will always favor a normal distribution.

imadam · 09-15-2010, 05:19 AM

i'm not so keen on flyer distribution for that exact reason, though it is a good way to get the customer calling without also calling many other people as they'll think "i'll try these people first, then if they're no good i'll search for others". i recently started carpet cleaning in guildford and found the best way was referrals through other work with good deals. a lot of people need their carpets cleaned but never consider it so i try to put the idea into their head they can afford it

amerchant7 · 11-20-2010, 03:41 PM

Considering buying a business card sized add on the bottom of another companies door hanger. I can do a run of 2500 or 5000. What do you guys think this would be worth?

I would ask him how much he is paying his printer to do runs of 2500, and 5000. If you card size ad only takes up 25% of the door hanger, then offer to go in with him 25%. I think its a great idea, you can never have enough visability. It could really benefit you if this company is reputable and has clients you would like to have. Just my $0.02.

Lou · 11-20-2010, 04:49 PM

Not much luck with flyers either, but I do send out a flyer via email that produces for me.

RJ Cleaning · 11-21-2010, 08:45 PM

I don't know what it would be worth, but it is a good idea.

Pressure Cleaning · 11-23-2010, 10:17 AM

Why not? Go for it.

Arctic101 · 11-23-2010, 10:48 AM

I think it important to follow up on residential flier/leaflet drops the week after...I drop on a Saturday and knock the following Saturday, that way people have been given a heads up that u work that area and have time to consider your Advert, Drop the seeds and get back to harvest , so to speak.

Arctic101

http://www.arcticwindowcleaning.ie

greencleaning · 12-02-2010, 10:04 PM

try it, if you think it will help you for your business.

imadam · 12-03-2010, 06:36 AM

did you give this a go and if so how successful was it?

ECBS · 01-04-2011, 10:56 AM

not sure about door hangers or being on with another cleaning company. I am a fan of the idea of shared advertising. In this economy it make sense to me.