When is your busy season? - Cleaning Talk - Professional Cleaning and Restoration Forum
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post #1 of Old 03-07-2014, 05:48 PM Thread Starter
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When is your busy season?

Just curious when you find yourselves most busy and/or getting more regular customers? For me, definitely fall when kids go back to school and around Christmas!

I get a little bump around tax time from busy accountants.

How about you?
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post #2 of Old 03-07-2014, 06:25 PM
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You are probably asking for people who have a cleaning business. I work for a cleaning supply company, but I can tell you around summer time up until about September is our busy season. Winter is usually our down fall, but actually this last year it really wasn't to bad. Its overall be a good year for us.
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post #3 of Old 03-08-2014, 02:31 PM Thread Starter
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I was thinking cleaners but it's definitely interesting to hear from related businesses in the same industry! I guess that with your supply business you must get busy just ahead of the cleaners.
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post #4 of Old 03-09-2014, 12:50 PM
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Hi,

I'm quite new to the business and it's always interesting to know what are the best seasons. I'll have the "coming back to school" in mind. So far I don't know what mine will be.

I might run more marketing activities during those periods.

Thanks,
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post #5 of Old 03-11-2014, 12:04 AM
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Back when I had a lot of employees I never had a 'down season'. I constantly advertised and the calls came in daily.

I added on carpet cleaning in November (several years ago) and everyone told me January & February would be dead. I advertised the entire months of December, January and February and come to find out, I had just as many calls in January and February ad I did the rest of the months.

My conclusion is... your 'down season(s)' would be when ever you don't advertise.
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post #6 of Old 03-11-2014, 06:23 PM
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Quote:
Originally Posted by sprintcar93 View Post
Back when I had a lot of employees I never had a 'down season'. I constantly advertised and the calls came in daily.

I added on carpet cleaning in November (several years ago) and everyone told me January & February would be dead. I advertised the entire months of December, January and February and come to find out, I had just as many calls in January and February ad I did the rest of the months.

My conclusion is... your 'down season(s)' would be when ever you don't advertise.
I love your state of mind man. Very inspiring for sure. The business I work for, im kind of doing the marketing and self teaching my self the best I can to make flyers, social media, website store, and just spread the word the best I can to try and grow the business a bit. We are pretty big locally but im just hoping to get out of the comfort zone and start spreading territory
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post #7 of Old 03-11-2014, 06:38 PM
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I saw your flyer in the other thread you made. It looks good. In your type of business you must have pictures of the product so in my other thread when I said no pictures on flyers, that is when people are advertising for a service business, not selling things like you do. By the way... it's very rare that I tell anyone their flyer looks good but yours really does look good for sales. The only thing... you had the web address in a box of black I think it was, it was very hard to read white on black.

Are you doing the web site yourself? If so, who is it through?
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post #8 of Old 03-12-2014, 06:04 PM
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Busy season is from Mid-February to December 24th. The most busy time periods are 2 weeks before Christmas, 2 weeks before Thanksgiving, and from June to August (moving season). Slowest time is definitely from Dec 25th to about Feb 15th. When I say slow, I mean booking 1 week out instead of 2 to 3 weeks out. Also small slow times are: right before kids go back to school (parents are busy buy supplies not having their houses cleaned), on any holiday, the week before labor day or memorial day, and when it snows a lot. Hope that helps.
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post #9 of Old 03-12-2014, 06:06 PM
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Quote:
Originally Posted by sprintcar93 View Post
Back when I had a lot of employees I never had a 'down season'. I constantly advertised and the calls came in daily.

I added on carpet cleaning in November (several years ago) and everyone told me January & February would be dead. I advertised the entire months of December, January and February and come to find out, I had just as many calls in January and February ad I did the rest of the months.

My conclusion is... your 'down season(s)' would be when ever you don't advertise.

Agreed, you have to define slow. Like I said in the above post, I define slow as booking 1 week out instead of 2 to 3 weeks out. We have never had a week where every person was not full.
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post #10 of Old 03-12-2014, 08:14 PM
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I always look at a 'down time' or a 'busy time' as 30 days or more. Do you continue to advertise just as much during your down times? To me, any day is the same as another when it came to making money. I used to ask if anyone wanted to work on Thanksgiving or Christmas or any holiday for extra money and if they did... I'd give them flyers and if they felt like it, they would pass out flyers on those days. I had people that would pass out flyers when it was 15 degrees or Christmas or 105 degrees...they just wanted money so I let them work. Unlike the people at WalMart nowadays I had people that actually wanted to work and earn money. Heck, we even had customers that wanted their house cleaned on Christmas. Our calls might have been down a little the week between Christmas and New Year but that's not a season, that's a week. Honestly, I always figured the week after New Year would be slow but it never was. Try to advertise 20% more for 30 days before your down times and see if that helps. I'm not saying everyone wants to work on Christmas... I'm just saying that I had people that wanted to so I let them. Do you pass out flyers? If so, pm me and let me see it and I'll try to help you if you want.
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post #11 of Old 03-15-2014, 05:26 AM
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I had the worst December on record this year :/

Prokleen Carpet & Upholstery Cleaning. F: 0800 084 2544. M: 07702 211605
60 Arncliffe road, Halewood, Liverpool L25 9QH

Carpet Cleaner in Liverpool
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post #12 of Old 03-15-2014, 01:49 PM
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How much advertising did you do in October and November? Less than normal? More than normal? The same as normal? And, what is your normal advertising?
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post #13 of Old 03-16-2014, 01:37 PM
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My busy season is from April 1st through the end of August,
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post #14 of Old 03-18-2014, 02:06 PM
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Commercial Cleaning

The thing with commercial cleaning, if you have steady clientèle then there is no down time as it is steady throughout the year. But every once in a while you may have some businesses cut back on their regular cleaning through the summer. It also depends on your location and size of the businesses.
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post #15 of Old 03-18-2014, 04:48 PM
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Quote:
Originally Posted by Barrie Cleaning Services View Post
The thing with commercial cleaning, if you have steady clientèle then there is no down time as it is steady throughout the year. But every once in a while you may have some businesses cut back on their regular cleaning through the summer. It also depends on your location and size of the businesses.
It is the same with residential. Ongoing clients in the slower time, we just don't hire during that time.
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post #16 of Old 03-19-2014, 01:47 AM
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We busy in summer times.....
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post #17 of Old 03-24-2014, 12:02 PM
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I think most people are busy in the summer.
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post #18 of Old 03-25-2014, 11:49 AM
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We are busy in the winter time,because we're in the South.So from November to after Easter in April it's nuts...
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post #19 of Old 07-23-2014, 11:37 AM
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Holidays and the Summer are usually the best time for cleaning. Yet, it all depends on the type of service a company is specialised in.
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post #20 of Old 11-17-2014, 09:48 PM
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good info

thanks for the information. I am researching and trying to discern whether creating my own cleaning business is right for me
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