People often get mad at Google, for changing their algorithm, and doing other things that effect the rankings of many people's sites. However, from Google's point of view, they are trying to provide a really useful search engine,that delivers the most relevant results to a query. This certainly was the case when they began, and people found their results more useful than Yahoo's, for example.
However, people will continue to be concerned about how to legitimately get their sites near the top of the organic searches for relevant keywords.
Local results are important for businesses such as window cleaning, carpet cleaning, etc. That involves a different strategy to one you have to adopt of you are trying to market nationwide, or world-wide.
Last edited by murray42; 04-02-2013 at 02:56 AM.