I'm sure many of you have been in a situation where you wanted to do something that you know would grow your business
but maybe you didn't have the funds for. Perhaps it's during a slow season or you had an unexpected expense come your way. I've found that bartering is a good alternative to get what you want. Here are some ways that you can barter to grow your business.
Join a barter group:
There are many barter groups you can join. We belong to a local Barter Business Exchange. We are getting business that we wouldn't normally have and can buy other services (oil changes, printing, adertising etc...) that we need. It's just another option to make it easier for people to do business with you.
Barter with other local businesses:
Perhaps you can barter with someone that has something you are looking for. You may need their services and they may need yours but neither one has the cash. You can solve two problems with one solution. We have bartered for advertising, food, lawn care, auto repairs etc... I have even bartered my services towards the purchase of a new guitar.
Part money/Part barter:
We have been able to work with people that are willing to pay for half of the job and barter for the rest. This made it easier for that person to do business with us and we were able to do everything they wanted in one trip, as opposed to additional trips. Just be sure that you have a clear understanding of the value of what you are bartering for, so that it's a fair trade.