Best marketing Cold calls or Direct mail? - Cleaning Talk - Professional Cleaning and Restoration Forum
 
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post #1 of Old 01-31-2010, 10:59 AM Thread Starter
 
Join Date: Jul 2006
Posts: 6
Best marketing Cold calls or Direct mail?

Hello,

Been away from the board awhile getting my business inc and insured and have indetified my market and niche. Now the next step is the most scary.....Getting business!

I have a background in inside sales and making cold calls are never fun but in my experience are very effective. However direct mail also seems to be effective and less emotionally intensive.

I know cold calling probably has a higher response rate because you are reaching the right people faster, however burn out is much faster also.

Would love to hear some opinions.


Stewart*Chicago
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post #2 of Old 02-06-2010, 08:20 PM
 
Join Date: Feb 2010
Posts: 9
Hello Stewart, here in the UK cold calling and leafleting seem to be popular options for getting new business.
ukclean is offline  
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