Where are the high prices at? I must have missed them. The prices I saw are pretty low. As a matter of fact, no joke, the prices you have on your site are the price I give if for some reason I have a schedule I need to fill to keep a worker busy so I lowball to get the job until I can QUICKLY fill that spot with a real paying customer and then dump the low paying customer.
Do what?????? 20% off those prices? And to give wax or carpet cleaning away with the regular cleaning?
First thing you need to do.... throw away the calculator you used to figure up your profit because that thing is broken.
Step 2... go get new calculator from $1 store.
Step 3... refigure profit. No joke, if you don't know how to figure your profit ignore steps 1 & 2. Just ask and me or someone else can show you how.
Let's take the $70 job. Once you get to making any money at all you will be in the 25% tax bracket. So before you ever squirt 1 drop of window cleaner you're already down to $52.50 (in the 15% tax bracket you would be down to $59.50). Being like most others you probably use $4+ of supplies per house so now you are down to $48.50 or less. Gas to get to the house. Insurance. So now you're in the low $40's and by the time you figure every other thing in you are in the mid or upper $30's. Technically that CPA at the end of the year gets a cut of every job even if it's a few cents... they don't work for free. That website had to be paid for at some point... and it might have monthly fees. All the other things that will cost you money such as new bottles when the sprayer stops working. You're going to have to save a few pennies from each job so when your vacuum breaks you can get a new one. Now let's take that 20% off and you will be right about $20 or less. And that is if you clean alone. If you have employees you would actually be paying out of your pocket to have that job done. And you thought I was being a smart (*).
These are all things no one thinks about because most people don't have a detailed plan.
Not to mention that only crazy people give a price without seeing the house first. No way can you give a price without seeing it. Set a goal for yourself to make lots of money in this business and you can't do that without seeing the house first. Go look at the house... if you think it will take you 3 hours then bid it at $35 or $45 an hour. And you must have a minimum.... if they only want a bath and a bedroom cleaned and it will only take you 1.25 hours you must have a minimum of say $75 so you can't go below $75. You saw how low that gets before it goes in to your pocket. If they say no, thank them for their time and go get a real paying customer. You can make $15 an hour at McDonald's.
Ok, maybe not....
But you get what I'm saying.
Go after the small house you can clean in 2 hours and charge $95... those are the money makers. Especially if you get workers down the road.