Norwex isn't on the guide because it is sold through consultants. But they use organic materials for their enzyme based products, they laundry detergent and their cleaning paste. You can't beat their microfiber that CLEANS ITSELF so you only have to wash it every few weeks. I just spot cleaned my carpet with water and an enviro cloth and the carpet is clean! And I didn't spray water on the carpet, the enviro was wet. So it didn't get deep down and force the stain to the padding. And whoever said cigar in hardwood floors needs to stop that right now!! It will dull your floors so quickly. It is safe to use a fabric softener, but I wouldn't use it for much more than that. If I can clean, and thoroughly with water and a microfiber cloth, then it's easy and safer!