Join Date: Apr 2016
Location: Milton, ON Canada
I recently purchased a commercial cleaning business myself. I love running my own business but there are definitely challenges, both in general and specific to this industry. The industry has low barriers to entry and can be (depending upon your area) poorly regulated, so competition can be fierce and not necessarily fair. I do agree marketing is a key factor because differentiating yourself from the "sea of sameness" is critical. Figure out what your point of difference is going to be and be consistent in messaging it. Second, always do your best to maintain a great rapport with your customers. As quickly as you are acquiring new customers, current ones may be swayed into leaving. You are forever filling up a leaky bucket. Your current customers, if they are happy with you, will also be a great asset when it comes to referrals. Finally, not knowing your background, I would suggest getting comfortable with the financial side of the business. Try to understand the flow of money into your business and where it is flowing out. I took at look at profitability by customer so I knew who my high margin customers and my low margin customers were. Frankly, that's just the tip of the iceberg. Best of luck!