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Hello everyone!

I am currently working on remote marketing for a cleaning service business that is in an urban area. As I am quite new to marketing I am currently stumped on free avenues of marketing our cleaning service to clientele. We currently don't have much of a budget to put towards marketing, so what are some free ways to market my service?
 

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Hi

I am doing my own SEO since 2007 and my most important keywords are always in the first 3 position on Google searches. Here is what i recommend you to do:

1. Make sure that your website is well build and all tags and description are in order
2. Create a blog page and start posting relevant content daily. Share all the articles on facebook and other social media
3. Have a before & after photo gallery
4. Post articles on "free" article websites
5. Post free ads about your products

This is the SEO strategy for you. Over 12 months if you are keeping up with the article posting and blog posting, you will reach the first page but it all depends on competition.

Local Marketing

Be the king of your village. If you are located in a big city, you don`t want to travel 3 hours from job to job. So pick an 2-3 km area from your office and promote your services in that particular area. Make a name locally. If you charge 120 euro for a carpet/sofa cleaning job, you should give your customer a bottle with deodoriser worth 2-3 euro. That customer will call you again.

If you live in "bradford" (ex only) . Create article for carpet cleaning bradford, sofa cleaning bradford, etc. In time you will reach a good turnover.

Google addwords is also good but in some areas clicks can be as much as 20 euro so you should use it only for emergency.

Do not hire any "specialists marketing company". You don`t need it. Google likes unique content and your customers like a funny local specialist. This is the secret. Content & repeat customers

Sofa Cleaning Dublin
 

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Do you give away cleaning for free? Why would you think marketing is free? That seems ridiculous to me. If you cannot afford to market your business then maybe you shouldn't be in business. I realize this seems like I am just pushing your buttons, but I am serious that if you do not have a fundamental understanding of business you are not ready to run one. Please find a mentor and learn the business of business before you try it yourself.

Matt
Smith Brothers of Anacortes
 

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You do not have to give anything for free. You need to make your potential customer believe that you do. Do yo really believe that you get 75% off on black friday? Well, you don`t. The shop are selling the worst selling products at only 20% profit instead of 150%

People love "free" stuff.

I used to quote like this:

3 sofas x 2 seat each 120 euro. Rate of booking under 50%

Then i changed. I offered "free"

3 sofas x 2 seat = 120 euro for 2 of it washed with eco products (i was using that anyway) and i throw the 3d sofa for free. Rate of booking over 75%
 

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Honestly I think the best thing you can do with no budget and no knowledge of SEO or anything yet, is to build a Facebook/Instagram for your business, make sure it is fully filled out and start posting all your work there. Invite all your friends and family and even get them to leave you Facebook reviews. Then start putting your services in the Facebook Marketplace as $0 for free estimates in the local area.

That will surely get you some traction to start things off and will only help your SEO when you have the budget to build out a website.

Also! Go to business.google.com and make sure you create a google business profile. Once that is verified get some reviews there too, and optimize that profile by filling EVERYTHING out as much as you can.

Cheers!
-Luis
 

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SEO can provide amazing results but is not guaranteed. For most people it does not make sense. You need to spend and spend more and maybe in one day you will make it back. Then you can reach 1st position on google for 1 month, you make tones of money and overnight you are sent to page 3 because some bad link over witch you have no control. I can see your point. But it should be one of your marketing strategies. Most people aim for the first position, but first page could do it as well. Few articles, few ads and few blog postings could send you on the first page. You will not get rich but you will get few jobs monthly. Combined with direct mailing, few leaflets, word of mouth & other ways of promoting yourself, you will be able to make a good income

Carpet Cleaning
 

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I have been using socialreferralfinder.com to alert me anytime someone in one of my mom/neighborhood Facebook Groups is asking for a recommendation for a maid service. I did this after speaking with a maid service franchise owner who did this in her community and got 100 recurring clients in 4 months (25 new clients a month). The key is to join the right FB groups (active neighborhood/community groups) and then respond to each recommendation QUICKLY. If you wait to respond, you lose the "speed to lead" factor. Other tips: use the email notification system to get your friends, family, or colleagues to recommend you too!
 

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I read this article recently so I can share some main quotes.

Here are seven ways to promote your business online that won't cost you a dime:

1. Use the three big local listing services
Registering your business with Google Places allows it to be found more easily on Google searches and it shows up on Google Maps. All you have to do is fill out the form and register, then get your business verified through their confirmation process, which can be done either with a phone call or snail mail. Yahoo! also has a big database of businesses called Yahoo! Local. It's free, and is certainly worth the few minutes it takes to set up. Microsoft's Bing has a similar service that's easy to sign up for.

2. Embrace social media
Social media isn't just a tool to gain exposure—it has now become a necessary time investment for every business to make. You can tie in ads and offers on your Facebook page and have a direct channel with your customers on Twitter. Networking on LinkedIn—both at the personal and company level—can be another way to help your startup.

3. Start a blog
A blog not only helps your company get its name out through followers, but is a way to connect with your consumers more directly. But remember that one of the major keys of blogging is to keep your stream updated as frequently as you can. A dormant, abandoned blog is worth nothing.

4. Put up multimedia on YouTube and Flickr
YouTube provides a free way to distribute creative promotional videos, but in order to succeed you must put up content that people want to view and are relevant to your business—a simple ad will not work. A Flickr profile can also help by giving you one place to compile all the photos for your business, and allows you to link back to your website.

5. SEO your company website
Search engine optimization cannot be underestimated in the world of constant Googling. Pick up a book or head over to an online how-to-guide on SEO and make sure your site is primed for performance on search engines.

6. Press releases
Every time your business does something newsworthy, don't hesitate to shoot off a press release—maybe folks will pick up on it. They're a powerful media tool to use to help generate publicity, and having free distribution of them is a bonus. There are dozens of websites out there that you can use for your press releases, such as PRLog and 24/7 Press Release.

7. Join a relevant online community and contribute
Every niche has communities online that you can get involved in. But just signing up for a forum and posting every once in a while about your business isn't beneficial for anyone, and will likely just annoy people. Actively contribute and build a rapport with the community, while keeping your business out of it. Passively promote your business by putting a link in your signature or mentioning it only when the context is appropriate.
 

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Yes Yes I can suggest you because I am also work with some time it is London agency which provide all digital marketing services but it is not free but it is too good. Trust me it is do to good work. I am just share my experience with you now your thinking says to......!
Visit: Senotrix | Creating Innovation
 
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